We Are Pixel

Elena Robinson

VP/Head of Production

As Director of Production, Elena believes in cross-platform multi-channel, immersive digital brand communications with more than a passing nod toward intuitive user experience and usefulness. Elena has literally written the book on Pixel’s workflow having written the document from which all of Pixel processes evolve. She manages the work flow by which projects are created, executed and deployed. Her teams are charged with digging into the hyper expanding world of interactive engagements to seek out the most innovative and appropriate digital touch points. She does this in the hopes of meeting and possibly even exceeding her client expectations.

Elena started her career in advertising at Leo Burnett, as a broadcast television ad producer. Spurred by a passion for the work and her own natural curiosity, she has worked across a multitude of platforms, including print, radio, event marketing, documentary and independent film-making and digital. She has produced award-winning work for a variety of clients, including McDonald’s Coke, Allstate, ESPN, Walgreens, Verizon, Nintendo, Keebler, Proctor & Gamble, Bristol Mayer Squibb, Gatorade, Sprint, and NASCAR to name just a few.

Hailing from Portland, Maine, Elena graduated from Northwestern University with a Bachelor of Science in Performance Studies. When not engaged in all things digital she enjoys, science fiction, yoga, running and growing vegetables in her backyard.